What Can Cole Do?
From individual deal tracking to full-team revenue forecasting, Cole keeps your sales motion sharp and accountable.
Pipeline Management
Full visibility into every deal at every stage. Never let an opportunity slip through the cracks.
Deal Velocity Tracking
Know exactly how fast deals move through your pipeline and where they stall.
Rep Performance
Measure what matters — close rates, response times, and conversion by stage for every rep.
Lead Response
Instant alerts and automated follow-up to ensure no lead goes cold.
Revenue Forecasting
Accurate revenue projections based on pipeline health and historical close rates.
Referral Management
Track referral sources, measure referral conversion, and reward your best advocates.
Built for Your Entire Sales Team
From reps in the field to owners watching the bottom line, Cole works for everyone.
Sales Reps
Stay on top of every deal, know your next move, and close faster.
- Deal prioritization
- Follow-up reminders
- Stage progression
Sales Managers
Coach your team with real data. See who needs help and who is on fire.
- Rep leaderboards
- Coaching alerts
- Pipeline health
Operations
Align production capacity with incoming deal flow before it becomes a bottleneck.
- Deal flow forecasting
- Capacity planning
- Stage gate reviews
Owners
See revenue in the pipeline and forecast with confidence.
- Revenue forecasts
- Win rate trends
- Growth metrics
Speed Wins Every Time
The fastest rep to follow up wins the deal. Cole tracks every touch point, flags stalled deals before they die, and keeps your team moving with urgency.
- Identify bottlenecks in your sales process
- Flag deals idle for more than 48 hours
- Compare velocity across reps and markets
- Forecast close dates based on stage timing
Based on 30 days of pipeline data
Connected to Everything
Cole works across all Bench features — your pipeline, your data, one steady view.